Priority Publications 25 Years

MediaTrackR


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Save money by making the right
media-buy decisions

MediaTrackR ROI tracking services let your healthcare organization track calls to each of your promotions, regardless of medium. Data tracked includes number of calls per campaign and medium, date, time, length and location of calls by area code and ZIP code. Reports are delivered regularly in easy-to-read tables, charts and maps.

  • Verify which classes, services and events generate results.
  • Compare results from print, e-publications, broadcast media and signage.
  • Use results to determine the dollar value of each call generated.
  • Budget according to what you know will work.
Hospital - Promotions, November 2008
Newsletter Article: Class Listing
Newsletter Article: Cardiac Rehab
Newsletter Article: Health Fair
Newsletter Article: Physicians
Magazine A Ad: Real Cardiac Rehab
Newsletter Article: Screenings
Magazine B Ad: Health Fair
Newsletter Article: Survey
Magazine B Item: Cardiac Rehab
Magazine A Item: Screenings